Willie Jackson is an artist, engineer, marketer, and writer who serves as the Director of Web Optimization at W3 EDGE, a Boston based interactive web development and marketing agency. In this role, he supports users of products such as W3 Total Cache, a popular web performance framework for WordPress.

Prior to W3 EDGE, Willie served as the CTO of The Domino Project, a publishing company in New York City started by bestselling author and marketing guru Seth Godin, and powered by Amazon. In its year-long lifecycle, The Domino Project published twelve books, all of which became bestsellers, and redefined the way books are created, published, and shared.