This presentation will provide a pre-publication checklist for blog posts that helps writers and bloggers develop a logical flow for each blog post they publish. This talk will promote how to get the most out of WordPress’s core features, teach simple search engine friendly concepts, help writers develop positive blogging habits, and recommend free and premium plugins that facilitate publication. By following each item in a checklist, you can create a standard operating procedure that ensures your blog post takes advantage of all features, optimized for search engines, and ready to be socially shared, no matter who is developing content for your website.